Top Marketing Phrases to Use in your Sell Letter

Nothing is more important than the marketing phrases and words you use in your sell letter. You need to incorporate just those phrases that will encourage action from the readers. You can use marketing phrases in the headline, subheading, bullet points and all over the letter. In fact, the more you have the better. Words have great power and if used properly, your power will increase.

For starters, the opening phrase must be a catchy phrase. If the introductory sentence doesn’t catch the readers’ attention, then they certainly won’t read the rest of the letter and you won’t make a sale. Make a strong start by understanding that you are writing for one reader at a time.

You are probably thinking that more than one reader will read the letter. Yes, but the point is, you need to undress only one person i.e. you must make it personal. Talk to each individual separately and you will achieve success. People don’t read in groups, so when you address them individually they feel like they are being understood and as if the offer is just for them.

You may not be able to know how people will feel when they read your letter but you can tell them how you feel about the offer and the benefits you are promoting. Be sincere, and it will translate through the letter. Also, tell them how they are going to feel if they buy the product or the service. Don’t just sell the product, sell the moment, the feeling, the experience they get along with the object or service. You will without a doubt stand apart. Promise them something and then deliver. You can get their attention by incorporating some of these following phrases in your letter.

marketing phrases

Of course, depending on the type of product or service you offer and the context, you should choose different phrases. Try to combine the phrases that will give the best value for the customers’ money.

  • Gift with Purchase
  • Guaranteed
  • Lowest Price
  • Satisfaction Guaranteed
  • Save Hundreds
  • Save Money
  • Save Time
  • Special Bonus
  • Special Discount
  • Stand Out from the Crowd
  • Just Arrived
  • Just-in-time
  • Largest Selection
  • Largest-selling
  • Last Chance
  • Last Minute
  • Latest Technology
  • Take Action Now!
  • Take Advantage of
  • Leading Name
  • Learn About
  • Tests Prove
  • The Truth About
  • There’s Nothing Else Like
  • Thousands Sold
  • Time-limited Information
  • We Pay Shipping and Handling
  • You Can too
  • You Owe it to Yourself
  • Financing Available
  • Find the Answer About
  • Works Wonders
  • How to Make Money
  • Way to make Money that has Never Yet Failed
  • Just got a Whole Lot Easier
  • Discover the Amazing Secrets
  • You Will be Blown Away
  • Amazing True Story
  • Revolutionary
  • It is Powerful and Easy to Apply

What are you waiting for? Start writing your sell letter right now!

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